I've always been scared of advertising folk. I've met them at parties and I've been to their offices and I've always found them intimidatingly cool. At one company I visited they held their meetings in a caravan that had somehow been installed in the place a rather more exotic place to gather than the typical BBC glass box.

My problem was that I was blond. There were no heroes with blond hair. Robert Taylor and Henry Fonda they all had dark hair. The only one I found was Van Johnson who wasn't too cool. He was a nice homely American boy. So I created my own image. It worked.

To me there is something superbly symbolic in the fact that an astronaut sent up as assistant to a series of computers found that he worked more accurately and more intelligently than they. Inside the capsule man is still in charge.

Steve Wozniak and Steve Jobs founded Apple Inc which set the computing world on its ear with the Macintosh in 1984.

That was when I realised that music is the most profound magical form of communication there is.

Eventually it is found out but it takes time especially in the conditions when communication is difficult when the enemy is making it extremely awkward for information to come out to go.

The level of communication you can achieve with an infant is really profound.

To succeed you will soon learn as I did the importance of a solid foundation in the basics of education - literacy both verbal and numerical and communication skills.

But communication is two-sided - vital and profound communication makes demands also on those who are to receive it... demands in the sense of concentration of genuine effort to receive what is being communicated.

Trust is the glue of life. It's the most essential ingredient in effective communication. It's the foundational principle that holds all relationships.

Feelings of worth can flourish only in an atmosphere where individual differences are appreciated mistakes are tolerated communication is open and rules are flexible - the kind of atmosphere that is found in a nurturing family.

I'm a great believer that any tool that enhances communication has profound effects in terms of how people can learn from each other and how they can achieve the kind of freedoms that they're interested in.

So I think it's - what was important to me is that I found that I can't change the fact that people already have made an opinion about me. But I don't think that should stop me from trying to correct some of the misperceptions that are out there.

I have found there are four steps to change. 1. You must want it. 2. You must believe it. 3. You must live it. 4. You will become it.

Only in growth reform and change paradoxically enough is true security to be found.

There is certain relief in change even though it be from bad to worse! As I have often found in traveling in a stagecoach that it is often a comfort to shift one's position and be bruised in a new place.

The simplest questions are the most profound. Where were you born? Where is your home? Where are you going? What are you doing? Think about these once in a while and watch your answers change.