A good basic selling idea involvement and relevancy of course are as important as ever but in the advertising din of today unless you make yourself noticed and believed you ain't got nothin'.
Remove advertising disable a person or firm from proclaiming its wares and their merits and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.
Advertising is the edge of what people know how to do and of human experience and it explains the latest ways progress has changed us to ourselves.
Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field the results have been disastrous.
At Current television is all we do - that's our business. We don't have amusement parks I have to worry about we don't have environmental cases against us we don't have a series of outdoor-advertising companies.
Advertising is an environmental striptease for a world of abundance.
My mother is a special education teacher but also an artist and my father an advertising executive. They are about as wacky as you can get without being alcoholics.
We grew up founding our dreams on the infinite promise of American advertising. I still believe that one can learn to play the piano by mail and that mud will give you a perfect complexion.
The work of an advertising agency is warmly and immediately human. It deals with human needs wants dreams and hopes. Its 'product' cannot be turned out on an assembly line.
I decided to go to school for advertising and graphic design. That was what I was gonna do but acting is that thing it's like a splinter in your mind and you can't get rid of it. So I decided to move to L.A. a few years ago and it just snowballed into this thing called 'The Hunger Games.'
I've come up through art school through painting through graphic design through advertising through TV commercials and music video. I've designed books built billboards matchbooks corporate identities. I continuously paint I've done conceptual art pictures.
I became an art major took every art class my school had to offer. In college I majored in Advertising Art and Design.
I am one who believes that one of the greatest dangers of advertising is not that of misleading people but that of boring them to death.
I've always been scared of advertising folk. I've met them at parties and I've been to their offices and I've always found them intimidatingly cool. At one company I visited they held their meetings in a caravan that had somehow been installed in the place a rather more exotic place to gather than the typical BBC glass box.
The Internet creates as well as destroys. Social networks search advertising and cloud computing are multibillion dollar industries that didn't exist 10 years ago. They are products of the same force that has rendered the Postal Service's core business obsolete.
Advertising is a business of words but advertising agencies are infested with men and women who cannot write. They cannot write advertisements and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.
Advertising is a racket like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.