These days newish art can be priced between $10 000 and $25 000. When I tell artists that a new painting by a newish artist should go for around $1 200 they look at me like I'm a flesh-eating virus.
So I've seen life as one long learning process. And if I see - you know if I fly on somebody else's airline and find the experience is not a pleasant one which it wasn't in - 21 years ago then I'd think well you know maybe I can create the kind of airline that I'd like to fly on.
